Monthly Archives: September 2013

Goals

Transitions are always a good excuse to build new habits. After finishing the phenomenal Power of Habit, I’m even more jazzed about the idea about building new habits for myself. As I transition to my exciting and challenging Director of Community & Customer Loyalty role at ZOZI, I’m going to try to establish the following habits.

Saying “maybe”

I’m good at saying no. As a practical person who has had to manage people and projects for years, I can easily find reasons to say “no” to most proposals. On the flip side, I like people want to make them happy, so I say “yes” to a lot of things I may not have time for. I’d like to be better at saying “maybe”, and really weighing the pros and cons of what I’m considering. Defaulting to one or another only causes problems.

Taking time to breathe

sun and clouds

We live in a world that seems to be increasingly harried – especially in tech. But studies show that we do a lot of our thinking unconsciously when we let our brain relax. I’m going to work my ass off for ZOZI, but I’m also going to make sure I have downtime. I’m going to make sure to go out in the world (especially since ZOZI has so many adventures I can choose from). And I’m going to take the time in my day to breathe. I’m going to take walks. I’m going to go to the cafe and brainstorm and breathe and think. These things aren’t wastes of time, but exactly the opposite.

Never stop learning, never stop sharing

I’m actually a bit excited that my job will no longer require me finding and serving up tasty community management & customer service articles. It was a great excuse to get immersed in some great blogs, but it became a chore. I’m determined to relish going through those same blogs now as a learner, taking notes and letting the lessons within really sink in. I no longer professionally have to blog about this stuff…but I love blogging because I like helping people and it helps me gather my thoughts. I am going to force myself to blog here, even though it’s not my job. Take a look around, I’ve already posted several items!

Be more organized

I’m an artist at heart (shameless plug: check out my music!) I often act like an artist; I love to conceptualize something and bootstrap it off the ground. It’s a great feeling. But sometimes I do this at the expense of good documentation, scalable practices, and integration with other departments. It doesn’t have to be this way! I am going to work my hardest to balance my artistic inspiration with thorough planning & documentation.

beersBe healthy

I’ve often, especially in the last 6 months, let stress & work schedule dictate my health habits. Drinking too much beer or eating too much food to let off stress just makes me unhealthy and more stressed. I will not  let stress define what I consume. I feel my best when I balance the delicious things in life with exercise and rest. And I’m going to need to be my best for this new job.

Let people try (and sometimes fail)

I feel that I spent too much time micromanaging Carter Gibson at UserVoice, because I often get obsessed with quality. I wish I had given him more leeway to try…and sometimes fail. A few failures are worth it if your employee gets better at what they do and feels empowered. And if they don’t get better, then you can talk to them, rather than assuming they won’t do things up to your standards.


Will I succeed at all these things? Most likely not. But I’m going to do my best. Feel free to post your personal goals in the comments or just give me emotional support. 😉

Why do you NEED to check your smartphone?

A hilarious bit from Louis C.K. that is actually pretty profound too. Are we giving ourselves bite-sized doses of happiness to avoid our actual sadness? And is this preventing us from feeling actual, genuine happiness?


It’s a fascinating thought, delivered as a joke. I admit that I check my phone far too often…but I also work hard to give myself moments to think to myself. Whether it be brainstorming, riding my bike somewhere, or just a few minutes sitting on the bus not distracting myself with anything, I think agree with Louis – the good comes with the bad.


Via Thomas Knoll.

Stress is good for you?

I just stumbled across this fascinating TED talk. As someone who deals with a fair amount of stress, I found this pretty amazing.

The gist? Stress only shortens your lifespan if you let it. Embrace stress and you’ll be fine.

The action items?

1) When you feel your heart start to race and you break out in sweat, don’t freak out. View it has helpful. Thank your body for bringing it’s A-Game and use that adrenaline to kick ass. It could actually be the difference between that stress being good or bad for your heart.

2) The “cuddle hormone”, oxytocin, is actually part of the human stress response. This is the hormone that enhances your empathy and makes you want to connect more with others. It’s also very, VERY good for your heart. These heart benefits are enhanced by reaching out to others to seek support or help them…which will shorten the effects of your stress. Stressed? Reach out and touch someone.

3) People who spend time caring for others show hardly any stress-related health effects. Help others, be more healthy.

Moving On

I’m extremely excited to announce that I’m leaving my position as Head of Community at UserVoice to join ZOZI as Director of Community and Customer Loyalty! There are a lot of reasons I made this hard decision, but here are the top 3.

1) Customer obsession.

I give a shit about my customersZOZI is obsessed with their customers. They’ve realized what I’ve been preaching all these years: keeping your customers happy is the most effective way to make money. Retention is easier and cheaper than acquisition, generates it’s own word-of-mouth acquisition, and lets you sleep better at night.

ZOZI is showing their commitment to this concept by doing something else I’ve been pitching for years: building a whole department dedicated to Community and customer service with it’s own director (that’s me).

The ZOZI team has a ton of ideas (as do I) and I can’t wait to start trying things out. It’s a great opportunity for me to put my money where my mouth is and implement a lot of the concepts I’ve been blogging about for years, both here and on UserCentered. Taking on this role is not going to be easy, but that’s exactly why I think it’s a good move for me. Risk is good, and I need some risk right now.

ZOZI screenshot

2) Beyond technology, into the real world.

Very few modern startups pique my interest. There’s far too many startups making tools for other startups, unnecessary flashy tech, and  more ways to avoid interacting with real people in the real world. I love technology and the web will always be a home to me but I also love to get outside, have adventures, and talk about subjects other than tech. ZOZI is all about that. They help people – especially those who wouldn’t necessarily call themselves “adventurers” – try new things and discover the amazing world around them. That’s something I can get behind.

3) Amazing Culture.

ZOZI has a fantastic culture, and their staff truly seem to live it. They’re all about exploring the world, creating positivity, and making people’s lives more fun & adventurous. A few examples? The company buys happy hour drinks for the staff jogging club. People self-organize to go rock climbing. Someone from Finance might send out a video of an Engineering coworker’s trip around the world.

This is true of their user-centricity as well. During my interviews I spoke with a lead engineer, who told me that he wanders the hallways sometimes so that he can be accessible for the rest of the team. People will come up and tell him about frustrating parts of the product…and then he’ll fix them. While I may look to put a more formal process in place, it was conversations like this that convinced me that ZOZI is going to be a truly amazing culture to be part of.


That said, it’s with great sadness that I leave UserVoice. I spent three years & change at the company and was able to accomplish an immense amount, which I’m extremely proud of. I still fully believe in UserVoice’s mission and product, and will continue to follow them closely. UserConf badge

I’ve also gotten to meet a lot of amazing people during my time at UserVoice. In addition to the fantastic UserVoice staff, I’ve had the opportunity to reach out to tremendously talented community managers, product managers, and customer support folks as part of my job. That’s an incredible treat, and I fully intend to stay in contact with all of you. I’m leaving UserVoice the company, but I’m really looking forward to continuing to be an active member of the community we’ve built. I won’t be running it (whew!) but I sure as hell will be at UserConf!

Thank you to everyone who has helped me succeed these last three years. I hope I was able to bring at least half as much greatness to your world as you did to mine. Please keep in touch with me on Twitter and subscribe to this blog to get regular updates, thoughts, and stories. Onward and upwards!

-Evan